Data & Information
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Overview
Data & Information
Data Collected
We collect your personal data typically when you purchase our services, use or register into our services, enter into a sales promotion or a campaign, or otherwise interact with us. Below are examples of the categories of the data we collect on you.
Technical Information
For the most part, you may visit our websites or use our services without having to identify yourself. However, certain technical information is normally collected as a standard part of your use of our services. Such information includes (but is not limited to), for example, your ip-address, access times, the website you linked from, pages you visit, the links you use, the ad banners and other content you viewed, information about your devices and other such technical information your browser provides us with or as may be otherwise collected in connection with certain products and services. When you use our services or otherwise interact with us over telecommunications networks, certain additional information, such as your mobile subscription number, may be transmitted to us by the telecommunications operator as a standard part of that communication. Please also see the section “use of cookies and web beacons” below.
Information You Provide Us
When you register to our services, contact us for services, enter a sales promotion, or otherwise interact with us, we may ask you to provide us with certain information such as your name, email address, street address, as well as user names, passwords and other such credentials that are used to authenticate users and to validate their actions or that may be needed to provide you with the services you have requested or to communicate with you, as well as information uploaded by you such as location, route information, pictures etc. We may collect training data, demographic information, for example, your age, gender, postal code and language preferences.
We may also collect other information you provide, such as your consents, preferences and feedback, information relating to your devices and other such information you provide us with. Please note that certain non-identifiable information collected from you may become personally identifiable when you provide us with your personal data.
Your Transactions With Us
We collect or request information relating to your use of our services as well as your other interactions with us. Such information may include, for example, details of the queries or requests you have made, the services provided (including delivery details), purchasing details (including payments made, credit card details, billing address, credit checks and other such financial information), details of agreements between you and AVA, records of contacts and communications, information and details relating to the content you have provided us with and other such transactional information. We may, in accordance with applicable law, record your communication with our customer care or with other similar contact points.
Location Data
Certain services may involve the use of your location data. Use of your location data is, however, subject to your prior consent for each service.
Data obtained from third parties
In addition to the personal data, we obtain from you, we may obtain, in accordance with applicable laws, certain personal data from publicly available sources. This may include personal data such as credit information and address information updates.
The Purposes Of Processing
AVA processes your personal data for the purposes described in this policy and/or any additional service-specific privacy information. Please note that one or more purposes may apply simultaneously.
Provisions Of Services
We may process and use your personal data to provide you the service you have requested, fulfill your other requests such as customer service, or as otherwise may be necessary to perform or enforce the contract between you and AVA. We may also process and use your personal data to ensure the functionality and security of our services, to identify you, and to prevent and detect fraud and other misuses.
Development Of Services
We may process and use your personal data to develop our services. However, for the most part, we only use aggregate and statistical information in the development of our services, and not data directly identifiable to you. We may also process and use your personal data to personalize our predictions, suggestions and recommendations, and to provide you with service that is overall more relevant to you. We may combine personal data collected in connection with your use of AVA’s services with other personal data we may hold about you, except where such personal data was collected for a different purpose.
Communicating With You And Marketing
We may process and use your personal data to communicate with you, for example, to provide information relating to our services you are using or to contact you for customer satisfaction queries. We also may process and use your personal data for marketing. Marketing purposes may include using your personal data for personalized marketing or research purposes in accordance with applicable laws, for example, to conduct market research and to communicate our services or promotions to you via our own or third parties’ electronic or other services.
In addition, some of our services may be used to promote products and services of other companies. However, AVA does not disclose your personal data to such companies for their marketing purposes without your prior consent.
Profiling/ Personalization
We may process and use your personal data for profiling/personalization for such purposes as targeted direct marketing and improvement of our services. We may also create aggregate and statistical information based on your personal data. Profiling/personalization includes automated processing of your personal data for evaluating, analyzing or predicting your personal preferences or interests in order to, for example, send you marketing messages concerning services best suitable for you.
Transfers Of Your Personal Data
We may disclose your personal data to third parties solely as stated below in this policy, or as obligated by mandatory law.
AVA Group Companies
You acknowledge and agree that we may share your personal data within AVA group companies and may transfer your personal data for the use of other AVA group companies for the purposes set forth in this policy, when a group company/group companies are involved in the provision of the services to you or to other group companies. This may include, for example, provision of services such as customer service, development and maintenance of digital solutions and managing, analyzing and profiling/personalization of customer data as set forth above. Other AVA group companies/brands, than the one you have separately subscribed to as a consumer, will not send you e-mail or text message-based marketing.
Opting-Out From E-Mail/Sms-Based Marketing
You may opt-out from brand marketing e-mails by following the guidance in those e-mails (typically provided via “unsubscribe” link) or by contacting the respective brand/group company as set forth in the e-mail and in their website. If you opt-out, we may still send you non-marketing e-mails, such as service notifications or other information, or if you are a business customer, we may send business relation information. You may also opt-out from any sms based direct marketing by contacting the respective group company/brand as set forth in their site or via sms as may be applicable.
Service Providers And Other Authorized Third Parties
We may transfer your personal data to authorized third parties who process personal data on behalf of AVA for the purposes described in this policy, such as e.g., technical, logistics,, marketing, and other service providers. Such parties are not permitted to use your personal data for any other purposes than for what your personal data was collected, and we require them to act consistently with applicable laws and this policy as well as to use appropriate security measures to protect your personal data.